Mahindra Armada | Movie 'Company'

 

The Mahindra Armada, launched in 1992, marked a turning point for the brand as it transitioned from traditional Jeep designs to a more modern MUV. Built on the WWII Willys Jeep heritage, the Armada was a step forward from the MM540 Metal Body Wagon and became Mahindra’s first vehicle to adopt a proper name instead of a numerical code. It debuted with an innovative advance booking scheme, drawing 14,000 orders right away.

The iconic front fascia of the Armada was crafted by Dileep Chhabria of DC Designs, adding a distinctive touch. In 1994, the Armada received a significant upgrade, introducing features like an air-conditioner, laminated windscreen, radial tyres, front disc brakes, and halogen headlamps, making it more appealing to a broader audience.

While the Armada gained popularity, production delays in ramping up to meet the booking demand allowed the Tata Sumo to capture market attention. Despite this, the Armada remains India’s first serious attempt at offering a true MUV, successfully blending ruggedness with early modern features.

The Mahindra Armada seen in the images appeared in the 2002 movie Company.

Note : Images are property of movie companies owner of the respective movies.